The suit charges that a reasonable consumer would have no way of knowing the Pure Protection diapers are made with only 22 percent plant-based materials, and would most likely not consider that to be the case since a liner “seems to be the most significant part of the diaper.”
The 14-page lawsuit contends that although the label for Pampers Pure Protection diapers prominently displays shades of green and a green heart symbol and states that the products’ plant-based liner is enriched with shea butter, the Pure diapers’ liner is comprised of only 22 percent bio- or-plant-based materials, compared to the 78 percent of ingredients that come from fossil carbon, or petroleum. New to ? Read our Newswire DisclaimerĪ proposed class action alleges Pampers-brand Pure Protection disposable diapers with a plant-based liner enriched with shea butter are misleadingly labeled in that the product is not nearly as “plant-based” as consumers are led to believe.
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